Now the boots have finally landed, but according to Bloomberg

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Bside product managers need to conduct more indepth user interviews, research, and analysis, while Cside product managers need more rapid user testing, feedback, and iterations Do you know about Indonesia’s National Online Shopping Day? On December , TikTok regained the initiative in its ecommerce business. What does his return mean? How will the market structure of ecommerce in Southeast Asia change? Let’s read the article together and see the author’s interpretation! According to news on December , TikTok and Indonesian GoTo Group have reached an ecommerce strategic partnership and announced that TikTok ecommerce will return to Indonesia on .


Double  (today) this year. In less than two and a half months since TikTok Shop was officially offline in Indonesia on October this year, TikTok’s ecommerce business has turned the tide and returned to the Indonesian market. As early as after TikTok Shop was block Armenia WhatsApp Number ed in Indonesia, there were many rumors that TikTok Shop would prepare to return to Indonesia, and trying to cooperate with local ecommerce companies in Indonesia was also one of the rumors.  news, unexpectedly, TikTok will acquire  of Tokopedia, the ecommerce business platform of Southeast Asian Internet giant GoTo, in the newly announced agreement.





This also means that TikTok has achieved control of local ecommerce Tokopedia, which is a return of TikTok actually taking the initiative. What’s happening behind TikTok’s comeback? What changes will happen to the Southeast Asian ecommerce market? This is what people are eager to know. Joint statement from TikTok ecommerce and Tokopedia TikTok ecommerce returns to Indonesia and takes back the initiative December th is Indonesia’s National Online Shopping Day (Harbolnas). This day is also an important day for the previously banned TikTok ecommerce to come back online and promote the first comeback activity Beli Lokal (Buying Local Goods) in Indonesia.