What the course will teach

juthi94517

That basically tells everyone what your product is and what it does. This is your homepage, product/feature pages, and company updates on your blog. Ramp home page with feature pages in navbar Ramp does a great job with their homepage and product feature pages. The “how to use me” This is the educational phase where you show people how to use your product. This is your “resource center.

This can be in the form of a different part of your site, like how Semrush has Semrush Academy. Or, like how Webflow has Webflow University. This is the content you need to activate your new users and make sure they keep paying for a phone number list subscription. Semrush courses Semrush offers a lot of free courses. The “why you should use me” This is the scaling phase where you focus on growth and finding your target customers.



This is where you go after non-branded keywords on your blog, use case pages, and your competitors. This can be in the form of inspirational list posts, “how to” posts not directly related to your product, vs pages, and customer highlights/case studies. HelloSign HR onboarding use case page HelloSign has some great use case pages. Zapier's blog Zapier has a great blog with a wide blend of different articles. The content lifecycle diagram Next, you want to create a diagram that shows the content lifecycle that you intend to cover.